Kenu Airframe & Airbase Car Mounts

Identity, Packaging, Print Design, Web Design
A successful company rebrand and launch of the Airframe and Airbase Smartphone Car Vent and Suction Mount product line, now sold globally through retailers such as Target, Best Buy, T-Mobile, Sprint, Media Markt and Amazon.
            My responsibility was to design a new visual system for use across digital, print, and packaging that would effectively communicate branding and new product marketing strategies while maintaining connection to the previous graphics and product packaging. This included a company logo refresh, selection and integration of a new modern typeface for product logos, headlines, and body copy, icon designs, new print and packaging layouts, and the design of a new navigation system and UX for the responsive ecommerce website.
            Graphic projects included retail and eco-friendly packaging for the four new products, print and digital press materials, sell sheets, presentations, and website, event, and in-store display graphics.






















   

© Cate Watchman

    Selected Work 2018
    catherinewatchman@gmail.com